My Coach School
Fitness for all
built to go mobile


THE BRIEF
My Coach School is a well-known fitness brand with a vast library of exercises and 6-12 week tailored programs designed to help users achieve their fitness goals. They faced a dual challenge: users wanted a gym-friendly app with a smooth transition from their website, while My Coach School also aimed to provide flexibility for future feature additions based on user habits and preferences.
Furthermore, they needed to integrate in-app subscriptions to comply with app store requirements, ensuring a seamless experience for their growing community of fitness enthusiasts.
THE PROBLEM
My Coach School got in contact with The Distance to help guide them down the right path. Understanding the existing ecosystem and its users was key to providing the best direction to go down.


THE SOLUTION
The Distance stepped in, crafting an app that mirrored My Coach School's website, ensuring a consistent user experience. They also introduced in-app subscriptions to comply with app store regulations.
THE RESULTS
The app was a hit! Subscriptions soared, and users loved it. My Coach School continued to enhance the app based on user input, showcasing their commitment to user satisfaction in the fitness industry.

Success Stories
Getting people back to work with a multi-award winning employee app

Tech stack upgrades for expanding health services
