Tag: development

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App Launch Screens, an Android taboo

It’s no secret that Google have been focusing their efforts on user experience on mobile for some time now. Mobile search optimisation, penalties for sites not optimised for mobile, and a topic we covered recently on app interstitials are just a few examples. Recently, Google have been tackling the issue of splash screens. For a long …

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App Recommendations mean much more when coming ...

A study suggests that 52% of people trust recommendations from their friends and family. This makes such recommendations very valuable for app developers as a way of spreading the word about their app. Google’s new feature “App Invites” provides an easy way for developers to let users share the apps they like, or share specific …

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