We love to stay on top of industry trends, for in-depth opinions on the state of our industry or what is going on at The Distance follow our blog
The latest Android operating system has arrived! Or at least, it has arrived on a few devices, namely the Pixel Range and the Essential Phone. If you’re in China or India, you can also get it on the Xiaomi Redmi K20 Pro. Most manufacturers can expect to have it in the next few months. Having …
With updates to mobile operating systems landing yearly, businesses can be forgiven for not keeping up with the full roster of features available. For many, the announcement of a new OS is generally met with indifference, and the release is greeted by the irritation of a 15 minute download. Android Pie was initially released on …
While getting your app onto Google Play is an important and exciting step, it is just the beginning. Attracting people to your app and learning more about how they find it is a vital part of ensuring that it is successful – you need to be reactive and adaptive. Being able to analyse referral data …
Hey Siri, meet Google Assistant While iOS users across the pond have had access to Google Assistant for a while, the virtual assistant has now made its way to iPhones in the UK. But how is it different from Siri, and is Google Assistant a better virtual helper for iPhone and iPad users? Google Assistant …
What is Flutter? While Flutter’s existence has been no secret for the past two years, Google has kept any news on its development rather quiet. Flutter is a software developer kit that has been constructed for app developers. It’s greatest feature? The ability to craft apps for both Android and iOS. The concept of having …
With the release of the Apple Watch Series 2 not long ago, and Samsung cranking up the power with the Gear S3, it comes as little surprise that Google want to muscle further in on the wearable tech market. The latest innovation to grace the company’s extensive catalogue is the Android Wear 2.0. A much-needed …
This post was written for The Distance blog by Dave Bell who is the Co-Founder and Chief Executive Officer of Gummicube. In this role, Dave is responsible for overseeing the business strategy for the company, driving growth and market development. Dave is a pioneer of the mobile entertainment industry with more than 15 years of …
The best app login experience is one that isn’t an “experience” at all. One that requires as little effort as possible from the user in order to get them to where they really want to go as quickly as possible. Ideally, users should be able to access the bulk of your app’s content without the …
It’s no secret that Google have been focusing their efforts on user experience on mobile for some time now. Mobile search optimisation, penalties for sites not optimised for mobile, and a topic we covered recently on app interstitials are just a few examples. Recently, Google have been tackling the issue of splash screens. For a long …