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A.I. is pretty much everywhere these days, from word processors to washing machines. Rather than merely learning and refining processes like machine learning tech does, these artificial intelligences have a general intellectual flexibility which can be applied to diverse tasks, and which mimics elements of human cognition. Unsurprisingly, all sorts of app industry professionals have …
You’ve devised an idea for an app that will do valuable things for its users. Now you need a plan to convert those users into paying customers. This guide will take you through how to add in-app payments or subscriptions for Android and iOS, so that you can have a viable revenue model, right from …
Integrating an in-app chat feature with your mobile app could help you greatly improve users’ experiences. In-app chat comes in various forms, each of which solves particular problems for the user. The most widely used types of chat are: Live chat. The user messages with a human customer support agent. Chatbot. The user communicates with …
All apps require ongoing maintenance to stay functional and competitive. This guide sets out four approaches to long-term app upkeep, each involving a different level of work and commitment. These are: (Bug) Fix Maintenance Optimisation Growth The volume of maintenance work required for each approach will vary depending on the complexity of your app and …
When businesses are looking to take their next step in the digital realm, one question always comes up. Should we invest in developing a mobile app or is a responsive website sufficient? While the ideal solution is to develop both channels, financial, logistical and practical limitations mean most businesses must prioritise. In this article, we …
Before you build your app, you’ll need to decide how you’re going to launch it to its audience. There are lots of different routes to market for an app. Which option(s) you choose should take into account: Operating system: iOS, Android, web, perhaps on Mac or Windows, or cross-platform? Audience: Is the app for the …
App development projects come in various shapes and sizes – but there are usually some common stages of work that will help you to navigate through the process. What are the 7 stages of app development? Defining your idea Discovery Design Development Testing Launch Ongoing work This is the usual order of development work. However, …
We are incredibly excited to announce that former Head of Operations Louise Toal has taken up the MD role after five years with the business, with Project Team Lead Gemma Oliver filling the newly vacated Head of Operations role. Former MD and company founder, Anthony Main, will move into a more strategic role continuing to …
Many businesses and organisations need their own app – whether the function is to communicate with customers, provide a service, manage team members, or do something else entirely. Whatever the app, there’s a good chance you’ll need to work with an app development agency to develop the app and maintain it. App agencies differ more …