Integrate Google Shopping with Magento Go – Part 1

In the first of this three part series, we look into integrating Google Shopping API with Magento Go.

Recently we were tasked with setting up a Google Shopping feed for one of our Magento Go clients. Having already set up quite a few of these for our Magento Community clients (Which I will write about in a future blog post), and knowing how awkward it can be, I assumed that it wouldn’t be possible in Magento Go.

Thankfully Magento have had the good grace to integrate Google API including Google Shopping into Magento Go. While this makes the process easier in some respects, it still throws up some issues along the way.

Hopefully this guide will shed some light on some of the less clear aspects of setting up a Google Shopping feed through Magento Go. So, without further delay, allons-y!

Step One

Sign up for a Google Merchants account here. Note the Username, Password and Account ID and keep them safe.

Step Two

Now, this is where things sometimes aren’t clear. You need to get Google to authorise (“white-list”) your Merchant account. Simply go to this page and fill in the appropriate details. Google may take a few days to respond, and they will send the confirmation to whatever e-mail address you set up as the username, so if this is a client’s e-mail account or one you don’t have access to make sure you ask them to forward any e-mails from Google to yourself.

Step Three

Hopefully Google will have confirmed the request and you are ready to proceed. If not, contact Google again through this form after 4 or 5 days to chase them up. If they have denied the request, reply to them asking why and explaining you need the access for submitting products through Magento.

Log into your sites admin panel and navigate to System -> Configuration -> Google API -> Google Shopping

Input the Account ID, Admin Login and Account Password that were all set up for the Merchant Account and then set the following fields:

Account Type: Google

Target Country: United Kingdom

Update Google Shopping…: Yes

Debug: Yes

The 3 fields under Destinations should be left as Default unless otherwise specified.

Click Save Config.

Next time we will set up Google’s required additional attributes in Magento Go. Add our blog to your RSS feed to be kept up to date.

Read Part Two here.

Read Part Three here.

11 thoughts on “Integrate Google Shopping with Magento Go – Part 1

  1. Parts 1 and 2 of “Integrate Google Shopping with Magento Go” were priceless!! Exactly what I was looking for thanks! But now where is Part 3?? I would be eternally grateful if you could write this up. Please don’t leave me hanging!!

  2. Sorry for the delay, I’ll hopefully have the next part up in the next week or so. Things have been that hectic here at The Distance HQ that I haven’t had the chance to finish the guide off. Nice to know it’s useful :-)

  3. Yes, this is a great description for a ridiculously complex set of settings that need to be filled out just right in Magento Go and in Google Content. Couldn’t have made it this far without it. Im really looking forward to the next installment. Good to hear it is in the works. Thanks again.

  4. Hi Jamie,
    This is really hard, but you are really helping me out quite a bit with this. Can you email me as I have a specific question that may not be forum worthy about this topic? It would be much appreciated!
    Thank you,

  5. Hi Jamie,

    I dont mean to be a lowly ingrate, but when do you think you will have part 3 posted? Im completely stuck. Thanks again for all you have done so far.

  6. Hi Jamie,
    When I click the link in step two I arrive at a google help page “My Items Aren’t Appearing in Google Shopping results”, is this the right page? Also I don’t seem to have the “De Bug” option in my magento go configuration page.

    Any knowledge you can share is H U G E L Y appreciated!


  7. Hi JD,

    The link in step two should take you to a page with a link to a contact form (and is working for me), so not sure what I can suggest there I’m afraid.

    The debug is there in Go version so I can only suggest contacting Magento Go support and asking them.


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